Industrial Design
"Design is a creative activity that consists in determining the formal properties of objects that are produced industrially. Formal properties are understood not only as outside characteristics but mainly also as the objects' structural and functional relations that give it coherence from both the provider's and the users point of view"
(Tomás Maldonado, 1961)
Graphic Design
"Graphic Design is an intellectual, technical and creative activity concerned not simply with the production of images but with the analysis, organization and methods of presentation of visual solutions to communications problems. Information and communication are the basis of world-wide interdependent living, whether in trade, cultural or social spheres."
(Icograda, 2001)